Themes

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29 Dec 2011


As we explained in the last lesson, the overarching theme you decide on will inform the manner in which you organize the rest of your content. But in contrast to the type of essay discussed in the previous lesson, you don't have a series of questions to guide your thought process for these open-ended types. Instead, you must analyze your main ideas and examples and identify the underlying theme that ties them together.
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Hierarchy of Evidence

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29 Dec 2011

The main argument against using the straightforward point-by-point approach is that it prevents you from constructing your case in the way that you think is best. For example, you might not have a great deal to say about the first question, but your response to the final question may be a point that helps you to stand out. Because your reader will be reading quickly and looking for the main points, it's often a good idea to start with your strongest evidence. You may even highlight your most interesting experience right in the introduction.
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The Gradual Approach

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29 Dec 2011

This applicant uses the first two paragraphs to introduce the reader to the sector in which he hopes to work. You'll notice that the essay actually unfolds similarly to the order of the individual questions from the prompt: from his background, to his current position, to his career goals, and to his decision to pursue an MBA. But the essay would flow regardless of the question order because there is an underlying progression of ideas as each paragraph builds on the previous ones. The final overarching theme then becomes explicit in the three-sentence conclusion. It's even more complex than the previous examples because it comes at the end, and the evidence is already on the table. Nevertheless, it's essential to synthesize the individual points you have been making, because the synthesis shows how everything fits together.
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Getting Personal

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28 Dec 2011

 



Some applications will include a question that simply asks for more information about you as a person. Although all questions are designed to help the readers learn about your character, this type of question is meant to be more open-ended. Some schools might ask what matters most to you, while others will ask for a summary of your personal background. Another common approach is to ask about the influences and experiences that have shaped your development.
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Ethical Dilemmas

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28 Dec 2011

This question is designed to evaluate your ability to reason through complexities rather than to assess your ethical standards. In other words, the admissions committee is not looking to confirm that you are a good person. Moreover, the dilemma you choose should not have a clear "right" answer. For example, if your essay involves you struggling against temptation to make the ethical choice, then that is not a dilemma. A dilemma must involve two choices for which equally compelling arguments exist.
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Failure

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28 Dec 2011

How can you admit a failure and still offer an answer that strengthens your application? Of course, showing what you learned and how you recovered is absolutely essential, but many people don't realize the importance of discussing a real, substantive failure.
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Long- and Short-Term Goals

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27 Dec 2011


1. What draws you to business in general?
2.What is your ultimate ambition?
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Big Words

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27 Dec 2011

 

Using longer, fancier words does not make you sound more intelligent, since anyone can consult a thesaurus. Simpler language is almost always preferable, as it demonstrates your ability to think and express yourself clearly.
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Losing Sight of the Big Picture

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27 Dec 2011


In the last lesson we emphasized the importance of including details. But as always, quality is paramount: the details you choose should be relevant and insightful. Some applicants will describe their work in boring technical detail without the necessary reflection and analysis.
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Turning Points

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26 Dec 2011

 

1. When and why did you first become interested in working in business?

2. How has that interest evolved?

3. How did you become interested in the industry or company for which you currently work?
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